PicoBong - Brand Marketing Specialist
Company description
PicoBong™ is looking for a creative brand-oriented marketer with attitude to take its positioning to the next level. As the fun and funky sister-brand of LELO - the world’s leading designer of intimate lifestyle products – PicoBong™ is at the forefront of the sexual revolution with products that tickle more than just the imagination. With our team of professional designers, developers and marketing specialists, we are looking for a creative, talented and extremely driven individual who will make their mark. Fantastic global career development opportunities for talented candidates, with 10 offices worldwide.
GENERAL JOB SUMMARY:
As Brand Marketing Specialist, you will be the go-to person for PicoBong’s brand positioning, product launch strategies and yearly campaigns, working with talented designers, copywriters and communications specialists to generate amazing content for diverse owned and earned media channels.
Focused on the US, European and Australian markets, this position is situated in our global marketing office, located down-town Shanghai. With more than 15 nationalities in our team we offer a multicultural, high pace working environment. Get in touch if you wish to find out more about bringing a new dimension to the sex-lives of millions – there are few more exciting marketing challenges around today.
BASIC DUTIES & RESPONSIBILITIES
Creatively and analytically map and manage the PicoBong brand initiatives for 2014 and beyond, from concept through to execution
Coordinate product and POSM portfolio, identifying new initiatives and streamlining resources to benefit both on online and B&M sales
Oversee and structure all marketing and promotional requests from the local and regional sales teams with creative team
Flexibly respond to a wide range of projects from implementing new digital marketing strategies, to preparing videos and photoshoots that take the brand to a new level.
ORGANIZATION RELATIONSHIPS
The PicoBong Brand Marketing Specialist reports directly to the Brand Coordinator and Global Marketing Manager, cooperating and communicating horizontally with marketing and research specialists, graphic designers, and PR teams across the organization.
REQUIRED QUALIFICATIONS
Knowledge, skills & abilities:
Genuine passion for building a brand, organized with extreme attention to detail, creative flair and attitude is a must!
Great communication skills with the ability to create rapport and marketing strategy buy-in on a global level, strong copywriting skills a definite plus!
Practical problem-solving skills and the ability to work independently, no back-seat team candidates required
Copywriting skills a plus
Native English-level communication is essential
Minimum educational level:
Bachelor's or Master’s Degree from an accredited college or university in marketing, business, communications or related field.
Preferred experience:
Minimum 3 years marketing experience, agency background welcomed.
Languages Required:
Fluent English speaker
Communication is in English, Mandarin-Chinese skills not required
Interested applicants should send their CV and brief cover letter to
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