About The Role
This role is to drive strategic marketing impact by project management, market intelligence, market penetration, digitalization, sales & marketing enablement and etc.
What you will do
Marketing Intelligence, New Market Survey & Strategic Reporting
Build a structured market intelligence framework that continuously monitors global and regional intelligence, industry trends, emerging technologies, customer insights, and competitor dynamics.
Lead new market discovery and penetration assessments, evaluating size, growth potential, customer needs, barriers, and differentiation opportunities.
Deliver strategic reports on regular basis, as expected outcome, that integrate market signals with funnel performance and product portfolio direction, enabling data‑driven strategic decisions.
Sales & marketing enablement
Sustainability sales pack preparation & training.
Plan and execute targeted marketing initiatives—campaigns, events, launches—aligned with strategic business objectives.
Develop high‑quality sales enablement tools, including value proposition materials, solution messaging, presentations, and ROI models.
Establish and maintain success‑story assets, capturing customer wins and converting them into reusable strategic cases that elevate brand credibility and enhance sales performance.
End-to-end leads management & PPS CRM key user
Lead CRM‑related initiatives, ensuring clean, accurate, and complete customer and lead data across the marketing–sales funnel.
Analyze funnel performance identifying growth opportunities from lead generation to MQL → SQL → opportunity → PNS outcomes.
Drive continuous improvement in funnel efficiency, lead quality, and cross‑team visibility through data‑driven recommendations.
Cross‑Functional Initiatives & Miscellaneous: for example, AI champion for PPS use case development
Project Management (PMO)
Drive high‑impact, cross‑functional initiatives through independent project ownership, ensuring strategic alignment and measurable business outcomes.
Lead project execution, including planning, resource coordination, risk management, and milestone delivery.
Influence and align key stakeholders across BU, functions, and external partners to ensure seamless execution.
Support strategy‑level governance, contributing to project prioritization, roadmap alignment, and strategic decision‑making.
What you can expect
At tesa, we create adhesive solutions that improve the work, products and lives of our customers.
How we do it? At tesa, we dare to create! Therefore, we team up, we challenge ourselves and we set the pace. But we don’t just do that somehow. We act responsibly and always focus on our customers. Because only then we are able to achieve our goals and continuously improve our results.
We are an Equal Opportunity Employer and regard diversity as important for our long-term success. We expressly reject all forms of direct and indirect discrimination. All qualified applicants will be equally considered for employment regardless of their national origin, background, personal preferences and believes.
By applying you consent for the use of your resume for future opportunities within tesa.
If you want to find out more about tesa please visit us on our corporate web-page www.tesa.com (opens in a new window or tab) and social media.
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What you will need
Education Background
Bachelor degree and above, major in Marketing or Chemical related will be a plus.
Skills/Capabilities/Working Experience Requirement
Experience in marketing or related, chemical industry working experience will be preferred.
Good speech and structured presentation skills, capability to communicate, cooperate and influence across departments
Good learning ability and agility, good sense for business acumen.
Solid in MS office, good at Excel and PowerPoint
Good information collection and data analysis skill.
Good sense for problem-solving, can identify problems and provide problem solution for routine issues/problems based on instruction and guidance.
Highly self-motivating, open minded and hands-on attitude.
Good sense for conflict management.
Languages, Certificates And Skills
Solid English communication skill in written and oral.
Good sense for project management.
Other Requirements
Business travel is needed, should be flexible to travel regularly.
As a multinational company, tesa develops innovative adhesive tapes and self-adhesive product solutions for various industries, commercial customers, and end consumers. There are already more than 7,000 tesa adhesive solutions that help improve the work, products or lives of our customers. Today, the focus is on sustainability and energy-saving processes. tesa invests in the development of environmentally friendly products and solvent-free manufacture processes as well as in the use of renewable energy sources at its locations.
tesa is active in 100 countries and operates plants in Germany, Italy, China, the USA, and in Vietnam. Around three quarters of the tesa Group’s sales (2023: EUR 1.7 billion euro) are generated by applications for industries. Together with its international clients, tesa develops innovations that are customized at product and process level. Already more than 130 tesa tapes may be installed in an electric car and over 70 in a smartphone. In the printing and construction industries, too, tesa is constantly penetrating new segments and countries with its special adhesive tapes. The company generates almost one quarter of its sales with products for end consumers and professional craftsmen. 300 applications, such as the legendary tesafilm®, make life easier or, when it comes to insect protection, even make it a bit more pleasant. tesa counts among the world’s leading manufacturers of adhesive solutions. Since 2001, tesa SE is an independent 100% affiliate of Beiersdorf AG (i.e., NIVEA, Eucerin, la prairie) with approx. 5,200 employees today.
Imprint: https://www.tesa.com/en/about-tesa/legal-information/imprint
Privacy Policy: https://www.tesa.com/en/about-tesa/legal-information/privacy-policy-for-social-media
Website
https://www.tesa.com/
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